Regina Mol

Regina Mol’s designs are inspired by the creativity of our daily lives. Optimism as a ritual, open-mindedness and the love for life are the basic ingredients she works with.

Following her graduation at Design Academy Eindhoven, Regina founded her own design studio for cats & dogs: Studio Snorhaar.

Regina does a lot of research to find the perfect pet products. She is inspired by the Dutch ethnologist and Nobel prize winner Niko van Tinbergen (1907-1988). He studied communication behaviour amongst animals by going into the open field, watching closely, and asking the right questions before interpreting. Van Tinbergen called this watching, waiting & wondering.

Everyday she keeps experimenting in her lab to design new products for cats and dogs by observing them and looking at their reactions to particular materials and designs. And everyday she learns more about them.